Archive for the ‘Blogging Tips’ Category

Blogging Tips | 1 Comment | June 4th, 2010

If you aren’t just a posting fan, it means you want something more from your blog. Monetizing your website can be done in several ways, each and one of them depending on the type of blog. Choosing the most profitable tool is up to you, as only the site owner knows his blog’s “hot points”. Each way has it’s own gaps and tricks, so we will review each one carefully: & remember – be patient

Adsense:

Probably the first thing every beginner blogger learns is that adsense = money. Well, let’s start with the fact that it’s free,  and it only requires a google account, so there’s no risk of not being accepted as in other huge networks. The second “yay” is that it’s as simple as writing your own url, the ads being pretty customizable and easy to implement.

The problem is that there’s no actual insurance that visitors will just start clicking, most of the adsense earners using the strategy of implementing their ads in the website design so it looks as page content and gather clicks. If you think you really have that kind of arranged website with stable traffic, then it only comes to SEO – what does seo have to do with adsense ??? well, visitors are only attracted to related content from your ads, so you should help google determine the most relevant niche by optimising your pages – the easiest thing would be uploading some free wordpress plugins like “all-in-one-seo” or “platinum-seo”.

Conclusion: If you have a search engine optimized blog, with cool implementation ideas by all marketing success rules – then what are you waiting for ->

Affiliates:

Affiliate is the most revealing opportunity for experienced online marketers, depending only on the fresh mind of the advertiser. When choosing an affiliate network, try reading some reviews first, as not all have good reputation. Mainly all networks have same offers for beginners, as only when proven yourself you can demand private offers. Some of the popular networks are : CommisionJunction(CJ) , neverblue ,  CPA Leads, Azoogle. It may be harder to get accepted but filtering is a known precaution. Once in, start searching for an offer related to your blog’s niche. CPA (click per action) are pretty nice for blogs with specific readers.

Conclusion: If you have your own marketing strategy, and a developed affiliate mind, choose any affiliate network !

Sell Ad Spaces/ Links/Posts:

Here are the most common things to do if your blog has either a decent amount of traffic or a higher pagerank – sell some links/posts or ad spaces. Be careful and negotiate each step, introduce every details, as soon you may come to inconveniences.If you don’t already have a client, try posting on- forums.digitalpoint.com. Read some threads to get introduced to real market prices and get the most juice out of the deal.

Conclusion: If you have some high traffic or a good pagerank – sell a link/ad/post!

Blogging Tips | 1 Comment | May 5th, 2010

A major issue for many people who are deciding on the server type for their blog is price. While you can create a hosted blog at WordPress.com, the options that are available to you are limited.  Instead, anyone who wants to have full control over their blogging experience should download the full WordPress platform from WordPress.org.  While the WordPress platform is free to download, you will have to choose your own web hosting for the blog, which will cost you money.

Shared web hosting is a valuable asset to anyone who is just starting a business or who wants their blog for personal use. Unfortunately, you may be more restricted as to what you can or cannot upload to your shared server because of the usage and bandwidth restrictions that shared servers will have to put on their users. These restrictions mean that you won’t be able to upload as much video, Flash or large amounts of pictures that have to be downloaded from the server. However, it does offer an economical option because the costs of server maintenance and control are divided amongst many different users.

On the other hand, you do have the option to use a dedicated server. If you are expecting a large amount of traffic and cannot accept the restrictions that are forced on you with a shared service, this option may be for you. Unfortunately, more technical skill and knowledge is an absolute must with a dedicated server, as there is less support from your provider. In some cases, there won’t be any support at all outside of the care of the server. However, most often there is a compromise between the two and it comes down to your investment capabilities (this is a more expensive option) and your requirements and skills.

Next, you have to choose which operating system you prefer for the server you are using. While beginners will commonly be attracted to the Windows format because they are familiar with it, Windows hosting does not support PHP.  Because PHP is the core of WordPress, you will need to choose a Linux based web host to successfully run your WordPress blog.

Since you will be choosing Linux, you also have the option to go with a virtual private server, which is the ideal middle ground between shared and dedicated servers. With a virtual private server, the provider will take a single server and divide it up into equal partitions to ensure the usability and functionality of the websites that are being hosted on the server. This means that there will be more hard drive space and RAM that is dedicated solely to your blog, which will help with its performance and speed.

In order for your blog to be as successful as you envision it being, you will need to find a server that offers you enough space and bandwidth to accommodate your needs. This correlates to which type of server you decide upon. If you don’t choose the right setup for your particular blog, you will likely run into issues with the amount of time that your site is accessible to others due to bandwidth restrictions.  Transfer limitations are also part of this equation, and you should ensure that you have enough to accommodate your needs, but also that you’re also using almost to your limit each month so you aren’t wasting money.

Although it’s important to understand these different guidelines and figure out what works for your specific situation, if you’re not sure where to start, my three recommendations are HostGator, ThinkHost and Blue Host. Each of these hosts has its own advantages, so you can take the knowledge you’ve gained from this article and evaluate which one is the best fit for you.

Blogging Tips | 2 Comments | April 29th, 2010

Step 1: Calculate an Estimated Value and Reserve Price – While you are the only person who knows the exact potential value of your blog, you still need to set a selling price. The most common way to define this price is to calculate the total average revenue of the last six months. When it comes to setting the reserve price, remember that it should be set up to the minimum value you will accept for your website to be sold at.

Step 2: Choose a Marketplace – You need to choose an online marketplace where there will be enough users who take interest in your auction. I personally prefer Flippa and DigitalPoint. If you have never visited either of these online marketplaces, here is what you need to know about them:

Flippa - Because it’s not free and they take a fee on successful listings, you need to ensure that you at least have a decent blog to sell here so you can cover their fees and still come away from the sale with money in your pocket. Although I covered more information in my detailed Flippa review, the biggest advantage to keep in mind is that the fees involved mean that there are only serious webmasters here who won’t waste your time.

DigitalPoint - While it has been pretty lame recently as a result of all the new members who have flooded to the site, it’s still free and very easy to create a new sales thread.

Step 3: Write a Sales Description – Never write a long sales description, as potential buyers will get bored and move on to another listing. Your short description should get to the point by providing revenue details, screenshots, traffic proof and monetization methods. If you have good stats related to backlinks, Alexa rank or other popular metrics, be sure to include them as well, as it will boost interest among potential buyers.

While many sellers don’t display Google Analytics data because it shows less traffic than AWStats from the cPanel, most potential buyers are aware that the Analytics stats are more accurate. Therefore, if you have decent traffic, you can gain positive attention by including your Google Analytics data. Also, let people reading your description know if your content is original or your design is custom, as these factors add extra value to your blog. Finally, don’t forget to include where the domain name is registered and the types of payment you accept.

Step 4: Prepare For Transfer – You need to change your blog’s password, as well as backup the database. You can backup your blog’s database by using phpMyAdmin or the WP Dashboard. Next, copy the wp-content file. Finally, zip the files so that they are ready for easy transfer.

Step 5: Transfer the Files After Receiving Your Payment – Although most people are honest buyers, there is always a chance that someone is trying to scam you. Therefore, make sure you receive your payment before initiating the transfer of the domain name. Once you have successfully received it, you can initiate the domain transfer, as well as email the files and password to the buyer.

Step 6: Reinvest and Repeat – While it may be tempting to take your profits and spend them on a night out with your friends, the best business decision to make is find a new blog where you can reinvest your money, add value and then repeat the process over again!

Blogging Tips | No Comments | March 17th, 2010

The font style used on a website is a very important part of what makes the website easy to navigate and the information easy to process. If you use one of the many fancy font styles, it’s likely that people will skip over the article because they don’t want to slow down to read it. Because our minds tend to take pictures of computer screens and then process the information, as opposed to processing the information from the words we read, it’s important to keep things relatively simple. However, if the style that you use is too simple, you may not catch the eye of the people you are trying to target.

Font Selection

Finding the right balance can be a difficult task. The most important aspect of choosing the right font is finding the style that will attract and engage readers, but also make it simple to decipher the information. Something like Arial, Times New Roman, or Verdana is a good way to go for the body of the text. On your titles and subtitles, something more extravagant can and should be used in an attempt to make those points “pop”.

Bullet Points and Italics

When formatting a website, you should look at what you’re trying to get across. Bullet points are a great way to list information without needing to go into a great amount of detail.  However, they aren’t a great way to convey a step-by-step process that requires a great deal of information. In the case of going in-depth, you can always use different things to accent your points. Italics are a great way to push a point or make something stand out so that people will read it more closely and understand the point being made to a greater degree. If you’re not comfortable using italics, another option is to use different colors to make the words stand out.

Color Combinations

Always remember to keep your font and your background at opposite ends of the light spectrum. There are people who have trouble discerning different colors, and they may not be able to see combinations like green font on a yellow page or purple surrounded by blue. Again, simplicity is often the best choice for this type of setup; black and white, blue and yellow, red and green. Using opposite colors with the proper formatting and style are great ways to accent a page and ensure that everybody still has the ability to read it.

Always Focus on Your Readers

A combination of any or all of these practices can be used so that each person can follow your article and get the most out of it without becoming bored. Never forget to make things interesting and engaging for the reader. The more they can lose themselves in the article, the more they will continue to read. By using some of these hints, you will be able to grab the reader’s attention, keep them engaged and get your information across in an easy and useful way!

Here are some examples that might spare you some time:

The Times New Roman-based serif stack:

font-family: Cambria, "Hoefler Text", Utopia, "Liberation Serif", "Nimbus Roman No9 L Regular", Times, "Times New Roman", serif;

Click here to find some more examples of attractive fonts for your posts:  http://danielfive.com/business-web-fonts-combination/